Novaline Advisory

Tailored Support at Every Stage of Your Business

At Novaline Advisory, we empower international and regional brands to enter, expand, and succeed in the GCC retail landscape. Our tailored strategies secure the right locations, the right partners, and the right terms — ensuring sustainable growth and minimized risk.

100+ Brands Secured

Across prime retail locations in top GCC malls

40+ JV & Operator Partnerships

Connected with trusted regional operators for expansion

70M+ AED in Savings

Through smart entry strategies and effective negotiations

Comprehensive Services for Brands

Market Entry

Connect with the right franchise or joint venture partners to fast-track entry while safeguarding brand DNA.

Brand Expansion

Accelerate market-entry and growth plans built on market mapping, consumer insights, and competitive benchmarking.

Location Sourcing

Secure prime retail spaces that match brand positioning, target customers, and operational needs.

Commercial Negotiation

Negotiate favourable lease terms that support financial performance and long-term growth.

Portfolio Advisory

Optimize existing networks through performance reviews, lease renewals, and consolidated strategies.

Entity Setup

Handle full entity establishment — including documentation, licensing, and regulatory approvals — to ensure seamless market entry.

Profile Building

Craft compelling brand profiles that strengthen positioning and secure landlord approvals.

Design Consultancy

Advise on store design to align with landlord standards, streamline approvals, and avoid costly revisions.

Contact Us

Fill out the quick form on the right or email us directly majdi.baroud@novalineadvisory.com — and let’s discuss how Novaline Advisory can help you unlock growth, secure prime locations, and elevate retail destinations across the GCC.